CMD |
Eco Task Light

 

Design | New Product Development
Industry: Office & Workspace
 

The Challenge

Premium office product manufacturer CMD approached us with the requirement for a desk lamp to complement their existing range of on-desk accessories. As this was an entirely new product category for CMD, the goal was to create a fully ergonomic light that reflected the values of their existing products—premium quality, sleek design, and user-friendly functionality.

 

The Solution

We developed the Task Light to echo the same clean lines and ease of movement as CMD’s successful flat screen monitor arm. Using environmentally friendly aluminium profiles, we achieved a premium aesthetic while keeping production costs efficient.

The light was designed to be counterbalanced, allowing simple one-touch hand operation and effortless positioning. Its long reach and flexible adjustment made it suitable for any desk setup, while the eco-friendly, cool-running light source ensured safety and comfort.

 

The Results

  • Delivered CMD’s first ergonomic desk lamp, expanding their product portfolio.

  • Created a premium yet economic design using sustainable aluminium profiles.

  • Ensured flexibility and ease of use through counterbalanced, one-touch adjustment.

  • Strengthened our ongoing collaboration with CMD by aligning the lamp with their brand values and market expectations.